Virgin Atlantic spent £10k+ getting a pilot to Manchester 

A flight to Boston was diverted after barely half an hour out from Heathrow so that Virgin Atlantic could get a pilot to Manchester. 

The train option was out due to a fire on the West coast mainline, so Virgin took the descision to divert a 789 full of passenegers for 96 minutes to deliver the pilot. The 789 only had enough fuel to land at Manchester so fuelled there as passengers sat and waited.

Virgin said it had no choice or another flight to New York would have been cancelled affecting even more passengers at both ends.

Even so the cost to the company and passengers in time and money, never mind fuel and landing fees easily passes the cost of chartering a helicopter to do the same job.